A New Card Line Up
How To Develop An Offering That Will Stand Out In A Competitive Market
A PI-360 Case Study
Designing a new product is difficult enough. But what if your task is to design and launch an entire new line-up? How do you ensure that you are creating a product suite that will stand out in a crowded, competitive market? How do you ensure that you are creating products that will create profitable engagement while maximizing your reach, and that will align to your brand image, values, and positioning? These are the challenges that we addressed for one of the largest banks in the U.S.
PI-360 is the only real-time innovation intelligence platform for the entire Payments market. Our data combines the deepest competitive insights on every core and fintech product with 4,000,000+ consumer evaluations of every payment feature and innovation in the U.S. market.
PI-360 interactive platform delivers these insights on-demand and in time for your next meeting.
About The Futurist Group
The Futurist Group helps identify what’s next in payments, using modern technology, frictionless consumer engagement, and intelligent analytics to provide answers to the most important and forward-looking questions about the future of payments. Dedicated to the financial services space, The Futurist Group was founded by an experienced team of professionals from consumer intelligence, fintech, banking, analytics, and payments.
About PI-360
A proprietary Product Innovation Intelligence Platform that maps and analyzes the entire competitive landscape through the lens of ongoing and structured consumer reviews. Imagine knowing everything that you need to know about your competitors' products, emerging innovation, and consumer needs without waiting for research.
